“Who wants to understand the poem
Must go to the land of poetry;
Who wishes to understand the poet
Must go to the poet’s land.”
– Johann Wolfgang von Goethe (1749 – 1832)
 For as long as humans have walked the earth, seekers have been responding to calls, Will has responded to make way and collectively, we’ve made progress, we’ve grown, and we’ve prospered no doubt.
And yet, through all of our remarkable feats of advancement, our collective well-being is trending in the wrong direction – our external and internal value states are somehow worse for the wear of it all.
For far too many of us, the juice isn’t proving to be worth the squeeze.
 Human beings are in the business of living and living is about vitality – both externally and internally. Life strategies that lead to external gains at the expense of internal well-being are irrational strategies that compromise the overall value state of our Life and of the human collective at large.
When what we do and how we do it impairs the quality of our experience, we oppress ourselves, we destruct the value state of our own Life, and the consequences of our insecurity eventually result in an inside-out collapse. Selective accountability by domain, by Life area, or both, is the whimsical work of Lower & Less.
 We can’t possibly create and sustain well-being if we aren’t honorably committed and purposefully driven to Honor Life. Leading and controlling our actions to create external and internal value demands not just willingness but proper command over our abilities – awareness, readiness, execution, and adaptation.
When results matter, precision matters and exacting precise results in meaningful and complex endeavors demands instruments of strategic consciousness and precision.
 Creating and sustaining the progress necessary to achieve internal well-being is an on-the-ground tactical effort – Joy is as handmade as it is personal. If we want to increase our well-being, we have to meet it where it’s made, earn our understanding of how it grows in our own Life, and then show up with enough care and know-how to get our enterprise vital and flourishing on a Life-Wide, Root-Deep & Long-Range basis. This is the honorable work of Highest & Best.
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